60 Day Notice 2012-00342

AG Number: 
2012-00342
Notice PDF: 
Date Filed: 
05/22/2012
Noticing Party: 
Center for Environmental Health
Alleged Violators: 
AmeriMark Direct LLC
AmeriMark Holdings, LLC
K Max Trading Co., Inc.
OPPO Original Corporation
ShoeDazzle.com, Inc.
Chemicals: 
Lead
Source: 
Footwear

60-Day Notice Document

Civil Complaint
AG Number:
2012-00342
Complaint PDF: 
Date Filed:
12/05/2012
Case Name: 
CEH v. Fashion Eden
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 12-658652
Plaintiff: 
Center for Environmental Health
Defendant: 
K Max Trading Co., Inc.
ShoeDazzle.com, Inc.
Type of Claim: 
Failure to Warn
Health and Safety Code Section 25249.6, et seq.
Relief Sought: 
Warning
Civil Penalty
Reformulation
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Supplemental Complaint
AG Number:
2012-00342
Complaint PDF: 
Date Filed:
09/19/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
AmeriMark Direct LLC
AmeriMark Holdings, LLC
Type of Claim: 
Failure to Warn
Health and Safety Code Section 25249.6, et seq.
Relief Sought: 
Warning
Civil Penalty
Reformulation
Contact Name: 
Howard Hirsch
Contact Organization: 
Lexington Law Group
Email Address:
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Comments: 
This Complaint is related to AG Notice 2011-00611.
Supplemental Complaint
AG Number:
2012-00342
Complaint PDF: 
Date Filed:
07/26/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
RG 09-459448
Type of Claim: 
Failure to Warn
Health and Safety Code Section 25249.6, et seq.
Relief Sought: 
Warning
Civil Penalty
Reformulation
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Comments: 
This complaint relates to AG No. 2011-00611.
Supplemental Complaint
AG Number:
2012-00342
Complaint PDF: 
Date Filed:
07/26/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
OPPO Original Corp.
Type of Claim: 
Failure to Warn
Health and Safety Code Section 25249.6, et seq.
Relief Sought: 
Warning
Civil Penalty
Reformulation
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
415-913-7800
Fax Number:
415-759-4112
Comments: 
This Complaint is related to AG Notice 2011-00611.
Settlement
AG Number:
2012-00342
Settlement PDF: 
Settlement Date:
03/05/2014
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
Lead Case RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
K Max Trading Co., Inc.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 1,800.00
Attorney(s) Fees and Costs:
$ 9,500.00
Payment in Lieu of Penalty:
$ 2,700.00  (Payment in lieu of penalty to CEH.)
Total Payments:
$ 14,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Settlement
AG Number:
2012-00342
Settlement PDF: 
Settlement Date:
06/18/2013
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
Lead Case No. RG 09-459448
Plaintiff: 
Center for Environmental Health
Plaintiff Attorney: 
Lexington Law Group
Defendant: 
ShoeDazzle.com, Inc.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 17,925.00
Attorney(s) Fees and Costs:
$ 90,165.00
Payment in Lieu of Penalty:
$ 26,910.00  (Payment in Lieu of Penalty to Center for Environmental Health.)
Total Payments:
$ 135,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Howard Hirsch
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Comments: 
This settlement relates to AG Number 2012-00363.
Settlement
AG Number:
2012-00342
Settlement PDF: 
Settlement Date:
09/21/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
AmeriMark Direct LLC
AmeriMark Holdings, LLC
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 21,250.00
Attorney(s) Fees and Costs:
$ 106,850.00
Payment in Lieu of Penalty:
$ 31,900.00  (Payment in lieu of penalty to Center for Environmental Health.)
Total Payments:
$ 160,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Howard Hirsch
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Comments: 
This Settlement is related to AG Notice 2011-00611.
Settlement
AG Number:
2012-00342
Settlement PDF: 
Settlement Date:
08/02/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
OPPO Original Corp.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 7,250.00
Attorney(s) Fees and Costs:
$ 36,850.00
Payment in Lieu of Penalty:
$ 10,900.00  (Payment in lieu of penalty to CEH.)
Total Payments:
$ 55,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Comments: 
This Complaint is related to AG Notice 2011-00611.
Judgment
AG Number:
2012-00342
Judgment PDF: 
Judgment Date:
05/06/2014
Settlement reported to AG: 
Wed, 03/05/2014
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
Lead Case RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
K Max Trading Co., Inc.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 1,800.00
Attorney(s) Fees and Costs:
$ 9,500.00
Payment in Lieu of Penalty:
$ 2,700.00  (Payment in lieu of penalty to CEH.)
Total Payments:
$ 14,000.00
Is Judgment Pursuant to Settlement?
Yes
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Judgment
AG Number:
2012-00342
Judgment PDF: 
Judgment Date:
08/08/2013
Settlement reported to AG: 
Tue, 06/18/2013
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
Lead Case No. RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
ShoeDazzle.com, Inc.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 17,925.00
Attorney(s) Fees and Costs:
$ 90,165.00
Payment in Lieu of Penalty:
$ 26,910.00  (Payment in lieu of penalty to CEH.)
Total Payments:
$ 135,000.00
Is Judgment Pursuant to Settlement?
Yes
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Judgment
AG Number:
2012-00342
Judgment PDF: 
Judgment Date:
12/19/2012
Settlement reported to AG: 
Fri, 09/21/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
Lead Case RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
AmeriMark Direct LLC
AmeriMark Holdings, LLC
Dr. Leonard's Healthcare Corp.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 21,250.00
Attorney(s) Fees and Costs:
$ 106,850.00
Payment in Lieu of Penalty:
$ 31,900.00  (Payment in lieu of penalty to Center for Environmental Health.)
Total Payments:
$ 160,000.00
Is Judgment Pursuant to Settlement?
Yes
Contact Name: 
Howard Hirsch
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112
Judgment
AG Number:
2012-00342
Judgment PDF: 
Judgment Date:
09/24/2012
Settlement reported to AG: 
Thu, 08/02/2012
Case Name: 
CEH v. Lulu NYC LLC, et al.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG 09-459448
Plaintiff: 
Center for Environmental Health
Defendant: 
OPPO Original Corp.
Injunctive Relief: 
Reformulation
*Non-Contingent Civil Penalty:
$ 7,250.00
Attorney(s) Fees and Costs:
$ 36,850.00
Payment in Lieu of Penalty:
$ 10,900.00  (Payment in lieu of penalty to Center Environmental Health.)
Total Payments:
$ 55,000.00
Is Judgment Pursuant to Settlement?
Yes
Contact Name: 
Eric S. Somers
Contact Organization: 
Lexington Law Group
Email Address:
prop65@lexlawgroup.com
Address: 
503 Divisadero Street
City, State, Zip:
San Francisco, CA 94117
Phone Number:
(415) 913-7800
Fax Number:
(415) 759-4112


* A non-contingent civil penalty is the civil penalty that must be paid pursuant to the settlement, regardless of future events or actions of the defendant. If a settlement includes a contingent penalty, the plaintiff should report the additional penalty amount when it becomes due.