60 Day Notice 2025-01878

AG Number: 
2025-01878
Notice PDF: 
Date Filed: 
06/13/2025
Noticing Party: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Environmental Research Center
Alleged Violators: 
Azuretale Inc., individually and dba BetterAlt
Chemicals: 
Lead and lead compounds
Source: 
BetterAlt Debloat Greens Blend Spirulina Probiotic Blend Mint
BetterAlt Psyllium Husk Powder Isabgol Lemon Flavor
BetterAlt Muscle Pro Loaded Plant Protein Ashwagandha Safed Musli Iced Coffee Flavor

60-Day Notice Document

Supplemental Complaint
AG Number:
2025-01878
Complaint PDF: 
Date Filed:
08/25/2025
Case Name: 
Environmental Research Center vs. Azuretale Inc.
Court Name: 
Alameda County Superior Court - Hayward
Court Docket Number: 
25CV125743
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Environmental Research Center
Defendant: 
Azuretale Inc., individually and dba BetterAlt
Type of Claim: 
Failure to Warn
Relief Sought: 
Warning
Civil Penalty
Injunctive and Declaratory Relief
Contact Name: 
Charles Poss
Contact Organization: 
Environmental Research Center
Address: 
3111 Camino Del Rio North, Ste 400
City, State, Zip:
San Diego, CA 92108
Phone Number:
(619) 500-3090
Comments: 
This Amended Complaint includes 2025-00981, 2025--01447, 2025-03330.
Settlement
AG Number:
2025-01878
Settlement PDF: 
Settlement Date:
10/28/2025
Case Name: 
Environmental Research Center vs. Azuretale Inc.
Court Name: 
Alameda County Superior Court - Hayward
Court Docket Number: 
25CV125743
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Environmental Research Center
Defendant: 
Azuretale Inc., individually and dba BetterAlt
Injunctive Relief: 
Beginning on the Effective Date, Azuretale shall be permanently enjoined from manufacturing for sale in the State of California, “Distributing into the State of California,” or directly selling in the State of California, any Lead Covered Product that exposes a person to a “Daily Lead Exposure Level” of more than 0.5 micrograms of lead per day and/or any PFOA Covered Product that exposes a person to a person to a detectable level of PFOA that can be reliably achieved using industry standard methods for testing, unless the Lead Covered Product and/or PFOA Covered Product meets the warning requirements under Section 3.2.
*Non-Contingent Civil Penalty:
$ 5,000.00
Attorney(s) Fees and Costs:
$ 45,000.00
Payment in Lieu of Penalty:
$ 0.00
Total Payments:
$ 50,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Charles Poss
Contact Organization: 
Environmental Research Center
Address: 
3111 Camino Del Rio North, Ste 400
City, State, Zip:
San Diego, CA 92108
Phone Number:
(619) 500-3090
Comments: 
This Settlement also includes 2025-00981, 2025-01447, and 2025-03330.


* A non-contingent civil penalty is the civil penalty that must be paid pursuant to the settlement, regardless of future events or actions of the defendant. If a settlement includes a contingent penalty, the plaintiff should report the additional penalty amount when it becomes due.