60 Day Notice 2018-01686

AG Number: 
2018-01686
Notice PDF: 
Date Filed: 
09/14/2018
Noticing Party: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Alleged Violators: 
Pervine Foods, LLC, individually and doing business as Chef Robert Irvine's Fit Crunch
Bakery Barn, Inc., individually and doing business as Chef Robert Irvine's Fit Crunch
Chemicals: 
Lead and lead compounds
Source: 
Dietary supplements

60-Day Notice Document

Corrected Complaint
AG Number:
2018-01686
Complaint PDF: 
Date Filed:
12/05/2018
Case Name: 
Environmental Research Center, Inc. v Pervine Foods, LLC
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG18920840
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Defendant: 
Pervine Foods, LLC, individually and doing business as Chef Robert Irvine's Fit Crunch
Bakery Barn, Inc., individually and doing business as Chef Robert Irvine's Fit Crunch
Type of Claim: 
Failure to Warn
Relief Sought: 
Warning
Civil Penalty
Contact Name: 
Matthew C. Maclear
Contact Organization: 
Aqua Terra Aeris Law Group
Email Address:
Address: 
490 43rd Street, Ste 108
City, State, Zip:
Oakland, CA 94609
Phone Number:
(415) 568-5200
Civil Complaint
AG Number:
2018-01686
Complaint PDF: 
Date Filed:
09/17/2018
Case Name: 
Environmental Research Center v Pervine Foods, LLC
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG18920840
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Defendant: 
Pervine Foods, LLC
Type of Claim: 
Failure to Warn
Relief Sought: 
Warning
Civil Penalty
Contact Name: 
Matthew C. Maclear
Contact Organization: 
Aqua Terra Aeris Law Group
Email Address:
Address: 
490 43rd Street, Ste 108
City, State, Zip:
Oakland, CA 94609
Phone Number:
(415) 568-5200
Supplemental Settlement
AG Number:
2018-01686
Settlement PDF: 
Settlement Date:
04/07/2021
Case Name: 
Environmental Research Center, Inc. v Pervine Foods, LLC
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG18920840
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Defendant: 
Pervine Foods, LLC, individually and doing business as Chef Robert Irvine's Fit Crunch
Bakery Barn, Inc., individually and doing business as Chef Robert Irvine's Fit Crunch
Injunctive Relief: 
Warning
*Non-Contingent Civil Penalty:
$ 141,000.00
Attorney(s) Fees and Costs:
$ 153,886.00
Payment in Lieu of Penalty:
$ 105,114.00  (105,114.32 shall be distributed to ERC as an Additional Settlement Payment ("ASP"), pursuant to California Code of Regulations, title 11, sections 3203, subdivision ( d) and 3204. ERC will utilize the ASP for activities that address the same public harm as allegedly caused by PERVINE/BAKERY in this matter. These activities are detailed below and support ERC's overarching goal of reducing and/or eliminating hazardous and toxic chemicals in dietary supplement products in California. ERC's activities have had, and will continue to have, a direct and primary effect within the State of California because California consumers will be benefitted by the reduction and/or elimination of exposure to lead in dietary supplements and/or by providing clear and reasonable warnings to California consumers prior to ingestion of the products. Based on a review of past years' actual budgets, ERC is providing the following list of activities ERC engages in to protect California consumers through Proposition 65 citizen enforcement, along with a breakdown of how ASP funds will be utilized to facilitate those activities: (1) ENFORCEMENT (65-80%): obtaining, shipping, analyzing, and testing dietary supplement products that may contain lead and are sold to California consumers. This work includes continued monitoring and enforcement of past consent judgments and settlements to ensure companies are in compliance with their obligations thereunder, with a specific focus on those judgments and settlements concerning lead. This work also includes investigation of new companies that ERC does not obtain any recove1y through settlement or judgment; (2) VOLUNTARY COMPLIANCE PROGRAM (10-20%): maintaining ERC's Voluntary Compliance Program by acquiring products from companies, developing and maintaining a case file, testing products from these companies, providing the test results and supporting documentation to the companies, and offering guidance in warning or implementing a self-testing program for lead in dietary supplement products; and (3) "GOT LEAD" PROGRAM (up to 5%): maintaining ERC's "Got Lead?" Program which reduces the numbers of contaminated products that reach California consumers by providing access to free testing for lead in dietary supplement products (Products submitted to the program are screened for ingredients which are suspected to be contaminated, and then may be purchased by ERC, catalogued, sent to a qualified laboratory for testing, and the results shared with the consumer that submitted the product). ERC shall be fully accountable in that it will maintain adequate records to document and will be able to demonstrate how the ASP funds will be spent and can assure that the funds are being spent only for the proper, designated purposes described in this Consent Judgment. ERC shall provide the Attorney General, within thirty days of any request, copies of documentation demonstrating how such funds have been spent.)
Total Payments:
$ 400,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Matthew C. Maclear
Contact Organization: 
Aqua Terra Aeris Law Group
Email Address:
mcm@atalawgroup.com
Address: 
4030 Martin Luther King Jr. Way
City, State, Zip:
Oakland, CA 94609
Phone Number:
415-568-5200
Settlement
AG Number:
2018-01686
Settlement PDF: 
Settlement Date:
09/06/2019
Case Name: 
ERC V PERVINE FOODS LLC; BAKERY BARN, INC.
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG18920840
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Defendant: 
Pervine Foods, LLC
Bakery Barn, Inc.
Injunctive Relief: 
Warning
*Non-Contingent Civil Penalty:
$ 141,000.00
Attorney(s) Fees and Costs:
$ 153,886.00
Payment in Lieu of Penalty:
$ 105,114.00  ($105,114.32 shall be distributed to ERC as an Additional Settlement Payment 21 ("ASP"), pursuant to California Code of Regulations, title 11, sections 3203, subdivision (d) and 22 3204. ERC will utilize the ASP for activities that address the same public harm as allegedly 23 caused by PERVINE/BAKERY in this matter. These activities are detailed below and support 24 ER C's overarching goal of reducing and/or eliminating hazardous and toxic chemicals in dietary 25 supplement products in California. ERC's activities have had, and will continue to have, a direct 26 and primary effect within the State of California because California consumers will be benefitted 27 by the reduction and/or elimination of exposure to lead in dietary supplements and/or by providing clear and reasonable warnings to California consumers prior to ingestion of the 2 products. 3 Based on a review of past years' actual budgets, ERC is providing the following list of 4 activities ERC engages in to protect California consumers through Proposition 65 citizen 5 enforcement, along with a breakdown of how ASP funds will be utilized to facilitate those 6 activities: (1) ENFORCEMENT (65-80%): obtaining, shipping, analyzing, and testing dietary 7 supplement products that may contain lead and are sold to California consumers. This work 8 includes continued monitoring and enforcement of past consent judgments and settlements to 9 ensure companies are in compliance with their obligations thereunder, with a specific focus on 10 those judgments and settlements concerning lead. This work also includes investigation of new 11 companies that ERC does not obtain any recovery through settlement or judgment; (2) 12 VOLUNTARY COMPLIANCE PROGRAM (10-20%): maintaining ERC's Voluntary 13 Compliance Program by acquiring products from companies, developing and maintaining a case 14 file, testing products from these companies, providing the test results and suppmiing 15 documentation to the companies, and offering guidance in warning or implementing a self- 16 testing program for lead in dietary supplement products; and (3) "GOT LEAD" PROGRAM (up 17 to 5%): maintaining ERC's "Got Lead?" Program which reduces the numbers of contaminated 18 products that reach California consumers by providing access to free testing for lead in dietary 19 supplement products (Products submitted to the program are screened for ingredients which are 20 suspected to be contaminated, and then may be purchased by ERC, catalogued, sent to a 21 qualified laboratory for testing, and the results shared with the consumer that submitted the 22 product). 23 ERC shall be fully accountable in that it will maintain adequate records to document and 24 will be able to demonstrate how the ASP funds will be spent and can assure that the funds are 25 being spent only for the proper, designated purposes described in this Consent Judgment. ERC 26 shall provide the Attorney General, within thi1iy days of any request, copies of documentation 27 demonstrating how such funds have been spent.)
Total Payments:
$ 400,000.00
Will settlement be submitted to court?
Yes
Contact Name: 
Matthew Maclear
Contact Organization: 
Aqua Terra Aeris Law Group
Email Address:
mcm@atalawgroup.com
Address: 
490 43rd Street, Suite #108
City, State, Zip:
Oakland, CA 94609
Phone Number:
(415) 568-5200
Judgment
AG Number:
2018-01686
Judgment PDF: 
Judgment Date:
11/19/2019
Settlement reported to AG: 
Fri, 09/06/2019
Case Name: 
Environmental Research Center, Inc. v Pervine Foods, LLC
Court Name: 
Alameda County Superior Court
Court Docket Number: 
RG18920840
Plaintiff: 
Environmental Research Center, Inc.
Plaintiff Attorney: 
Aqua Terra Aeris Law Group
Defendant: 
Pervine Foods, LLC, individually and doing business as Chef Robert Irvine's Fit Crunch
Bakery Barn, Inc., individually and doing business as Chef Robert Irvine's Fit Crunch
Injunctive Relief: 
Warning
*Non-Contingent Civil Penalty:
$ 141,000.00
Attorney(s) Fees and Costs:
$ 153,886.00
Payment in Lieu of Penalty:
$ 105,114.00  ($105,114.32 shall be distributed to ERC as an Additional Settlement Payment 21 ("ASP"), pursuant to California Code of Regulations, title 11, sections 3203, subdivision (d) and 22 3204. ERC will utilize the ASP for activities that address the same public harm as allegedly caused by PERVINE/BAKERY in this matter. These activities are detailed below and support ERC's overarching goal of reducing and/or eliminating hazardous and toxic chemicals in dietary supplement products in California. ERC's activities have had, and will continue to have, a direct and primary effect within the State of California because California consumers will be benefitted by the reduction and/or elimination of exposure to lead in dietary supplements and/or by providing clear and reasonable warnings to California consumers prior to ingestion of the products. Based on a review of past years' actual budgets, ERC is providing the following list of activities ERC engages in to protect California consumers through Proposition 65 citizen enforcement, along with a breakdown of how ASP funds will be utilized to facilitate those activities: (1) ENFORCEMENT (65-80%): obtaining, shipping, analyzing, and testing dietary supplement products that may contain lead and are sold to California consumers. This work includes continued monitoring and enforcement of past consent judgments and settlements to ensure companies are in compliance with their obligations thereunder, with a specific focus on those judgments and settlements concerning lead. This work also includes investigation of new companies that ERC does not obtain any recovery through settlement or judgment; (2) VOLUNTARY COMPLIANCE PROGRAM (10-20%): maintaining ERC's Voluntary Compliance Program by acquiring products from companies, developing and maintaining a case file, testing products from these companies, providing the test results and supporting documentation to the companies, and offering guidance in warning or implementing a self-testing program for lead in dietary supplement products; and (3) "GOT LEAD" PROGRAM (up to 5%): maintaining ERC's "Got Lead?" Program which reduces the numbers of contaminated products that reach California consumers by providing access to free testing for lead in dietary supplement products (Products submitted to the program are screened for ingredients which are suspected to be contaminated, and then may be purchased by ERC, catalogued, sent to a qualified laboratory for testing, and the results shared with the consumer that submitted the product). ERC shall be fully accountable in that it will maintain adequate records to document and will be able to demonstrate how the ASP funds will be spent and can assure that the funds are being spent only for the proper, designated purposes described in this Consent Judgment. ERC shall provide the Attorney General, within thirty days of any request, copies of documentation demonstrating how such funds have been spent.)
Total Payments:
$ 400,000.00
Is Judgment Pursuant to Settlement?
Yes
Contact Name: 
Matthew C. Maclear
Contact Organization: 
Aqua Terra Aeris Law Group
Email Address:
mcm@atalawgroup.com
Address: 
490 43rd Street, Suite 108
City, State, Zip:
Oakland, CA 94609
Phone Number:
415-568-5200


* A non-contingent civil penalty is the civil penalty that must be paid pursuant to the settlement, regardless of future events or actions of the defendant. If a settlement includes a contingent penalty, the plaintiff should report the additional penalty amount when it becomes due.